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Explainers
Episodes

Topic-focused episodes with deep dives into key concepts about the business of politics.

The Politics Of Programmatic Advertising [LIVE]
Explainers
October 11, 2023
33
 MIN

If more and more members of the tech community decide to abandon the political market place, then you're abandoning the entire conversation the country continues to have every single election cycle. Except now it's happening without you."

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How The Iowa Caucuses Work [LIVE]
Explainers
September 20, 2023
41
 MIN

"He could get in the day before the caucuses, because we don't print ballots in Iowa. We have blank sheets of paper. You write down your preference, you pass it in."

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Explainer: Programmatic Digital Advertising For Politics (Jordan Lieberman & Kate Holliday – Powers Interactive)
Explainers
August 2, 2023
26
 MIN

"It's infuriating because some of the best known biggest publishers are really doing everything they can to discourage political advertising."

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Explainer: Social Listening – Zack Condry (Echo)
Explainers
March 22, 2023
30
 MIN

"I'm looking for the numbers first and foremost and then contextual intelligence to inform us and give us a clear picture."

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Explainer: Connected TV (CTV) Advertising (Keith Norman – Premion)
Explainers
March 15, 2023
24
 MIN

"OTT has that kind of measurable reach that is valuable to a wholistic approach to political ad buying."

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Explainer: What Is The RNC? (Saul Anuzis)
Explainers
January 25, 2023
30
 MIN

"What the party has to be careful of is not to become that quintessential establishment unit that nobody pays attention to."

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Explainer: How Early Voting Works
Explainers
December 21, 2022
20
 MIN

"If you can bank votes early, it'll save you money down the stretch during GOTV, so you don't have to send those people mailed to remind them to turn out an election day. You don't have to text them, you don't have to call them."

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